Free Cash On Delivery Nationwide Made by Women of Marginalized Areas of Pakistan 30% More Wages Than Market Rate Empowering Women Who Cannot Leave Home Heritage Craft Kept Alive Artisans Trained from Marginalized Communities
Contact
📍 83SB, Lahore Road, Sargodha
📞 +92 337 1856840
✉️ wara.official.team@gmail.com
WARA Artisan

New Season · Handcrafted in Pakistan

Your Shopping is an
Investment in Her Future

Beautiful handcrafted dresses, fair prices, hardworking women, real impact.

Meet the Collection

Upcoming · Summer Drop 2025

Gulshan Collection — Dropping Soon

A new chapter in handcrafted luxury. Limited pieces.

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Artisan Voices

"Mein in peson se apne bachon ko parhaon gi"

— Aasia, Artisan from Sargodha

"Mein apne abu ka ilaj karwa rhi hoon"

— Tahira, Master Embroiderer

"WARA ne mujhe ghar se kaam karne ka moka diya"

— Nadia, Craft Artisan

"Ab mein apnay khandan ki madad kar sakti hoon"

— Rubina, Embroidery Specialist

"Mein in peson se apne bachon ko parhaon gi"

— Aasia, Artisan from Sargodha

"Mein apne abu ka ilaj karwa rhi hoon"

— Tahira, Master Embroiderer

"WARA ne mujhe ghar se kaam karne ka moka diya"

— Nadia, Craft Artisan

"Ab mein apnay khandan ki madad kar sakti hoon"

— Rubina, Embroidery Specialist

An artisan from desert of South Punjab

Artisan Stories

A Mother Who Didn't Want Her Daughter's Life to Look Like Hers

There is a quiet kind of decision… the kind no one hears, but everything changes because of it. It doesn't happen in a meeting. It doesn't get announced. It happens inside a mother's heart.

"Your life will not be like mine."

She never went to school. Not because she didn't want to… but because no one thought it mattered. Her days were decided for her before she understood what choice even meant.

Now she sits on the floor, fabric spread in front of her. Needle in hand. Thread moving slowly through cloth. Her work is careful. Focused. But her eyes… sometimes lift. Across the room, her daughter is sitting with a book.

This work she does — this embroidery, this stitching — is not just about earning. It is about changing direction. Every piece she completes… every rupee she earns… is quietly building something she never had. Choice.

At WARA, this is the story behind the work. Women who were never given the chance… becoming the reason their daughters will have one.

0Women Employed
0Pieces Crafted
30%More Wages Paid
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